Run like the wind!  Well, at least that was our attempt.  On October 10th, there was the 5k Run/Walk & Fitness Expo held at the Promenade on the Peninsula Mall in Rolling Hills, CA.  This run was to help showcase the mall, and also help to benefit the Harbor Area YWCA.

Normally in events like these, we would set up a booth and try to promote and sell our products.  But this time we decided to take a different route (literally).  Our Torrance Shop staff decided to actually participate in this run, and promote our Phiten name by helping out the local businesses in the South Bay area.

Half of us participated in the full run, as the other half participated in the walk and walked around the course with our Phiten Flag.  This was a great way to give our name some publicity while supporting the event.  We were able to talk to other runners about our products and also tell them about our store.  There were runners there who were already wearing our products proudly, and the winner of the run was actually wearing our Mirror Necklace!

We already had customers visit our shop after they saw us at this event.  Hopefully we can do more events like this, so we can make a more personal connection with the public and also let everyone know what Phiten is all about.

Check out the pictures!

Getting ready…

Run!

Run!!

RUN!!!

walk.  =]

Hurray for Phiten Torrance Shop!

Jason

Upcoming baseball player, Kirk Nieuwenhuis paid us a visit at the Torrance Shop.  His agent was the one who brought him to the shop.  He browsed through the store because it was actually his first time to visit a Phiten shop, and was excited to see all of our products.

He was drafted by the Mets organization in 2008, and graduated from Azusa Pacific University here in California.  He plays center field, and right now he is working his way up from the minor leagues to be in the majors!  We wish him good luck!

Staff member Youngsun with Kirk!

Jason

From Left: Matt Harrison, Dustin Nippert, Cliff Lee, CJ Wilson, Derek Holland… Texas Rangers at Phiten Seattle Store.

TX Rangers, Nelson Cruz loves Tornado Necklace and MLB Discs!

Hello!

In this entry, we will be giving a tutorial on how to make a Tornado.  This way, you can custom make your own Tornado with any pair of Phiten Necklaces you have.  If you wish to make your own custom Tornado, please do so at your own discretion.  If you feel uneasy about making your own Tornado, feel free to stop by our shop and we can custom make one for you.

Also note that if you want to make a Tornado, the Necklace will end up 4 inches shorter than the original necklaces.  So if you plan on making an 18” Tornado, you need two 22” necklaces.  If you want a 22” Tornado, you need two 26” necklaces.

Let’s get to business!

Tools Needed:

• Scissors
• Sewing Needle
• Durable Sewing String

Follow these steps and you’ll know what it takes to make your own Phiten Tornado:

1)      Carefully unstitch the 2 ends of one necklace, and try not to cut too much of the necklace off.  It is important to leave as much necklace as you can just in case you need some extra length.

2)      Remove the clips and the rubber stoppers from the necklace you have unstitched.

3)      On the necklace with the rubber stoppers still intact (the “main” necklace), carefully cut the hole AWAY from the clips to make the holes slightly bigger.  This is to ensure that the width of 2 necklaces can fit in one hole.

4)      Now slide the rubber stoppers as close to the clip as you can.  You should be able to see the end of the loop from the main necklace, which is important in making a Tornado.

5)      Now get one end of the “naked” necklace, and place it close to the end of the loop from the main necklace as much as possible.  For the best result, the two ends should basically be touching.

6)      Now sew the naked necklace onto the main necklace near the end with a needle and sewing string.  Be sure to sew through the necklace and the core to secure the two together.  Also, be sure to do this several times to ensure that the necklaces will not separate.

7)      Next, secure the connected area with some kind of weight or pressure.  One of the best options is to use a drawer.  Place the secured end on the edge of an open drawer and close it enough to hold the necklace in place.

8)      Now, hold each necklace onto each hand.  This is where you begin the twisting.  Twist the individual necklaces clockwise as you twist the two of the necklaces together counter clockwise.  This is to counter act the twisting, so at the end of it all the necklace should be straight.  You will need to switch hands after twisting each necklace, and repeat until you get to the end.  You can also twist the necklaces the other way around, but the key thing is to twist the individual necklaces the opposite direction of the two whole necklaces.

9)      When you get near the end, you may have excess of the naked necklace.  This is actually normal.  Just secure the necklace as you did in step 6, near the end of the loop on the other end.  Simply cut off the excess part of the naked necklace as close to the sewing part as possible, without actually damaging the sewing.

10)   Now slide both rubber stoppers over the stitched area.  If done correctly, the stopper should be covering both ends of the stitched areas.

And there you have it!  That’s what it takes to make a Phiten Tornado.  Feel free to try this at home, and make any combination you wish.

Use your imagination and try to make a creative one that suites you!  If you have any questions, comments, or pictures of your creations, please feel free to contact us at torranceshop@phitenusa.com.

Jason